Just as the leaves change color during fall, so should your lip color arsenal. It’s a time to paint your labios in darker shades of plum, burgundy, red, brown, and mauve. The autumn color palette is all about making a bold statement with a dash of mystery mixed in. Think Jenna Ortega’s very berry lip as Wednesday or Salma Hayek’s rich brown lip shade in From Dusk Till Dawn. With so many options to choose from, it can be tricky to find the right hues, but we got you. We’ve rounded up a collection of lip products that complement a variety of skin tones. From glosses to liquid lipsticks, the following selection will make your glam stand out this season.
Disclosure: Every product is independently selected by our editors. Items purchased through our links may earn us a commission.
1. Honest Beauty Tinted Lip Balm in Plum Drop
Transitioning from the bright colors of summer to the dark tones of fall can be drastic for some. Luckily, Jessica Alba’s line Honest Beauty has a lip balm that lets you ease into a deeper lip color. The Tinted Lip Balm in Plum Drop ($9.99) is sheer, but the buildable formula also gives you the freedom to layer the product if you want more color. It’s also enriched with avocado oil, so your lips stay plump and hydrated. It has a solid 4.4 star rating out of 561 reviews.
Honest Beauty Tinted Lip Balm in Plum Drop, $9.99, available at honest.com.
2. Reina Rebelde Brava
This Latina-owned brand is for anyone who wants to unleash their inner rebel. Founder Regina Merson, who was born and raised in Mexico, was inspired by telenovelas, her mamá’s beauty rituals, and her Latina heritage when she created Reina Rebelde.
Brava ($20) is an award-winning bold lip color stick. It earned the title of USA Winner Best Lipstick from HOLA! and was a Latina Magazine Beauty Award Winner. I love a classic red and this one looks vibrant on both lighter and darker skin tones. It delivers full coverage with a satin finish for a touch of shine. So far, it has a promising 4.96 star rating out of nearly 30 reviews.
Reina Rebelde Brava, $20, available at reinarebelde.com.
3. Vive Cosmetics Villana
Vive Cosmetics has earned a reputation for being 100% vegan, cruelty-free, and Latina-made. Villana ($20) is a matte liquid lipstick that urges you to tap into your naughty side and channel the telenovela villain within. Deep burgundy shades are all the rage during fall and this lip product delivers. It offers a generous dose of full-coverage color that lasts for hours. Plus, it’s transfer-proof, which means you don’t have to constantly reapply it after eating or drinking. The brand’s line of Que Matte Liquid Lipsticks are best-sellers, and Villana has an impressive 4.7 stars out of 50 reviews.
Vive Cosmetics Villana, $20, available at vivecosmetics.com.
4. Rare Beauty Stay Vulnerable Glossy Lip Balm in Nearly Berry
No matter which shades I’ve worn, Selena Gomez’s Rare Beauty lip products have always treated my lips right. They don’t dry out my lips and they give a nice pop of color. The Stay Vulnerable Glossy Lip Balm in Nearly Berry ($20) is no exception. It’s ultra hydrating and doesn’t leave a sticky residue behind like some pigmented lip colors do. The mix of lotus, gardenia, and white waterlily ingredients provide nourishing benefits. Berry is also considered a classic autumn shade, so you’ll be right on trend. The votes are in and it’s garnered an overall 4.7 stars out of over 1,085 reviews.
Rare Beauty Stay Vulnerable Glossy Lip Balm in Nearly Berry, $20, available at sephora.com
5. Melt Cosmetics 6Six6
The name of this lipstick alone is summoning you to come over to the dark side. The Latinx-owned makeup line Melt Cosmetics is known for creating bold and edgy lipstick hues, which is why it’s a favorite of mine. If you’re getting ready for a night out and want to flirt with the forbidden, glide on this lip color. 6Six6 ($22) is a rich shade of burgundy with a matte finish. It’s highly pigmented, so a little goes a long way, and it’s long-wearing. Out of 490 reviews, it’s received a 4.7 star rating.
Melt Cosmetics 6Six6, Price: $22, available at nordstrom.com.
6. Fenty Beauty Gloss Bomb Cream Color Drip Lip Cream in Fruit Snackz
The glosses from Fenty Beauty by Rihanna are another selection delivering an abundance of hydration and color. The Gloss Bomb Cream Color Drip Lip Cream in Fruit Snackz ($22) is a berry red shade that is perfect for the fall season and can even go with you into winter. Besides complementing a wide spectrum of skin tones, its creamy texture gives your lips a smooth and voluminous appearance. The coverage is buildable, which means you control the intensity of the pigment. This lip gloss is a must to add to your makeup bag. It’s an Allure Best of Beauty award winner and has a 4.5 star rating out of 1,200+ reviews!
Fenty Beauty Gloss Bomb Cream Color Drip Lip Cream in Fruit Snackz, $22, available at sephora.com.
7. MAC Lustreglass Sheer-Shine Lipstick in PDA
I have this lipstick in my collection, and I love that it’s a darker shade of red. It’s totally wearable for day or night, whether you’re at the office or going out for happy hour. I’ve worn Lustreglass Sheer-Shine Lipstick in PDA ($27) and other MAC lipsticks in various shades of red for eight-hour work shifts. Besides the occasional touch-up after lunch, my lips never felt dry. They actually stayed moisturized and smooth. That’s likely due to the presence of nourishing ingredients like shea butter and jojoba oil. The results are in, and this product has scored a 4.6 star rating out of an astounding 1,456 reviews.
MAC Lustreglass Sheer-Shine Lipstick in PDA, $27, available at ulta.com.
8. Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick in Raw Footage
I’m a fan of Urban Decay makeup. I love the brand’s incorporation of bold, vibrant colors across all of their products. The Vice Lip Bond Glossy Longwear Liquid Lipstick in Raw Footage ($28) is a merlot red, so it’s perfect to wear as you sip on a glass of red vino during those crisp fall nights. Since it’s a liquid lipstick, you can expect high shine and vivid pigment. The fact that it’s smudge-proof and food and water-resistant are awesome bonuses. Before applying, make sure to shake the product for a few seconds to activate the formula. This ensures you reap all the benefits. Out of nearly 2,000 reviews, this one has scored a 4.4 star rating.
Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick in Raw Footage, $28, available at sephora.com.
9. NARS Powermatte Lip Pigment in Vain
This product sure has a reason to be called vain since it’s an Allure 2021 Best of Beauty Award Winner. The Powermatte Lip Pigment in Vain ($30) is an eye-catching shade of brick red with a matte finish. It’s a good choice if you prefer liquid formulas instead of lipsticks. While many lip colors proclaim to be long-lasting, this one’s the real deal. Not only does it deliver full coverage in a single application, but the color also dries and absorbs into your lips instantly. You don’t have to be as concerned about smudges or lip color getting all over your teeth. It’s garnered an overall 4.4 star rating out of 1,670+ reviews.
NARS Powermatte Lip Pigment in Vain, $30, available at sephora.com.
10. Bésame Cosmetics Noir Red Lipstick – 1930
When you want to channel vintage glam, Bésame Cosmetics needs to be your go-to choice. It’s Latinx-owned and was launched by Gabriela Hernandez, who is from Buenos Aires. I adore the brand’s old Hollywood aesthetic. Their glistening gold lip color packaging alone is gorgeous and will make you feel like a starlet when you pull one of their lipsticks out of your handbag.
When I’m in the mood to vamp it up, I put on Noir Red Lipstick – 1930 ($32). It’s inspired by the nightlife and decadence of the 1930s. The hue is a mixture of deep plum and boysenberry with a semi-matte finish. The cool undertones complement deeper skin tones and give dramatic flair to lighter skin tones. To top it all off, it’s infused with Vitamin E and squalene to keep your lips soft and plump. It has an impressive 4.9 star rating out of 200+ reviews.
Bésame Cosmetics Noir Red Lipstick – 1930, $32, available at besamecosmetics.com.
11. Dior Rouge Dior Lipstick in Ambitious
There comes a time when you want to be extra fancy and splurge a little, and this lipstick lets you do both. Dior is an iconic brand and you deserve to treat yourself. I know I have! Enjoy luxury on your lips with Rouge Dior Lipstick in Ambitious ($49). It’s a deep plum red, making it a fitting fall shade. It’s long-wearing while also offering hours of hydration. This item is muy popular with a 4.7 star rating out of 1,220+ reviews.
Dior Rouge Dior Lipstick in Ambitious, $49, available at ulta.com.
12. Valdé Beauty Simply You Lipstick in Power
Valdé Beauty is a Latinx-owned brand that has carved a name for itself in the luxury makeup space. Founded by Peruvian-native Margarita Arriagada, the brand is entirely dedicated to lip products. The Simply You Lipsticks collection ($50) is filled with options that are creamy, nourishing, and gentle on your lips. The shade Power is a nice addition to your fall beauty routine with its berry red hue. These lipsticks also come with a special feature. They contain color-adaptive pigments, which react and adjust to your skin’s PH level. This means they produce a lip color that is customized to your skin tone. So even if your amiga decides to wear the same shade, you’ll each have a distinct look. And if you want to feel really empowered, check out the Valdé Armor Vessel refillable lipstick cases.
Valdé Beauty Simply You Lipstick in Power, $50, available at valdebeauty.com.